Web Design
Beacon Pest Solutions
Starting with an outdated website, minimal social media presence, and a logo that lacked cohesive branding, I delivered a refreshed site with a cohesive visual identity and stronger brand presence. I reorganized the navigation, optimized pages for search engines, and created an engaging design that encouraged visitors to explore and interact with the site.
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Here's How I Did It
Contact Page
The client was experiencing low conversion rates, and several call-to-action buttons on the previous site were broken. I began this project by redesigning and fully testing the contact page to ensure all links, forms, and CTAs functioned properly before implementing the structure consistently across the rest of the site.
Homepage
The homepage pulls together the visual direction of the site and reinforces the updated brand identity. This final step brought all elements together into a cohesive and polished experience.
Brand Identity
The client provided an existing logo and requested the website reflect it. I pulled the colors, typography, icon style, and gradients (used on buttons) to create a cohesive and consistent visual identity across the site.
Sub Pages
I redesigned and expanded the service subpages to include more detailed, informative content aimed at improving search engine visibility. The added content was structured to answer common customer questions while maintaining a playful and engaging design throughout the site.